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Flock Off Goes Airside

In the second of a new series Simon King spends time on the road with Jamie Naylor and Pete Bowers-Davis, the owners of Integrum Services

THE FIRST JOB

    On an overcast day at the end of July, I met Integrum co-owner Jamie Naylor at Heathrow Airport, and headed to the first job at one of the airside tower buildings used by British Airways: clearing debris to enable telecoms engineers to come in to work on the network. The scale of the job was significant. “There was loads of old office furniture, chairs and a mixture of metal and wood, that we had to take apart and separate, to waste disposal or waste scrap,” Jamie said.
    Pete Bowers-Davis added that 14 tonnes of waste was disposed of. First, carpet tiles were removed to create an open space to work in. Staff had to move tables, chairs, desks, filing cabinets and break it up to move it.
    “This office was packed from end-to-end – we put fans in place to generate the air flow,” Jamie said, “and you couldn’t do more than two or three hours work at a time. We spread the work out over a period of about four weeks.” Jamie said that the work was costed to be done in two phases.
    “Phase one is everything that we’ve done,” he said. “Phase two has been costed and we’ll get the go ahead and get it done – I’m not 100% In the second of a new series Simon King spends time on the road with Jamie Naylor and Pete Bowers-Davis, the owners of Integrum Services sure when the second phase will start.”

“You couldn’t do more than two or three hours work at a time”

    The BA building was last fully operational in the early 2000s, judging by the age of the paperwork, Mr Naylor said.
    “The paperwork that we found went as far back as the late 1970s and early 1980s,” he added. “The client is over the moon with the work that we’ve done.”
    Jamie said that during the clearance, there was evidence of bird activity and there was evidence of rodents, but not anything current.
    Jamie said: “The birds were an issue – we could hear them nesting up in the cable trunking, but that was fairly easy to deal with.”

THE SECOND JOB

Inside one of the massive BA hangars, Jamie and I climbed up to the walkway at the top, where the Flock Off system was installed recently.
    Jamie said: “This corner was one of the worst affected parts of the hangar and deemed to be an ideal spot for a trial.
    “Pigeons are used to this area. They’re fairly undisturbed and it’s high up and tucked out of the way. Everywhere else within the hangar, they will sit on some of the open beams.”
    The Flock Off system is mounted on top of rolled steel joists (RSJs).
    Explaining how the Flock Off system works, Jamie said: “When birds fly near, Flock Off disrupts a key protein in their bodies used to navigate. This momentarily halts their ability to judge speed, direction, and distance – and the simply can’t land.”
    Fouling was cleaned up with a mobile jet wash and Jamie conceded that it takes up a lot of time and it’s not always easy to keep on top of.
    “With the introduction of Flock Off, there was a fantastic reduction in the amount of fouling below,” Jamie said.
    “The impact was fairly instant, and the client is considering rolling out to other parts of the airport.”

“There was a fantastic reduction in the amount of fouling below”

    Jamie said the install itself is fairly straightforward using magnetic base mounts.

    He added that other areas of the airport have been highlighted for trials. Integrum Services is also starting to receive leads direct from Flock Off.
    “I’ve got one to go and look at down in Devon at a holiday park,” Jamie said, “and Pete’s been dealing with an install that’s on the verge of going ahead for a big apartment block on the Thames in London.”
    Jamie said that one Flock Off system will cover approximately 130 linear metres.

SOLAR PANEL PROOFING

    Jamie said that solar panel proofing work takes Integrum Services “all over the place”, although the business aims to stick to a maximum of two hours from the office.
    “We do an awful lot of jobs for solar panel company Switched, and local authority work, and we have a five-year relationship with the Raven Housing Trust.
    “The biggest one we had recently was for the Settle Housing Group for solar panel proofing at 79 houses in Hertfordshire; we went through the tender process and won the tender. Our office team managed it superbly. It couldn’t have gone any better from making contact with the residents and keeping them informed.
    “It was fairly plain sailing from the perspective of dealing with the actual client, dealing with some of the residents on the other hand right was a whole different kettle of fish.”
    Jamie said that Settle Housing Group has already booked in another 10 solar panel proofing jobs and is going to drip feed work through for the rest of their financial year, until it has a new budget for doing a second phase, in a large batch again, next year.

“We’re contractors for every major facilities management company in the country”

    In another area of the airport, Pete is about to start a cleaning job, removing bird fouling from the floor of a hangar – and he claims the company does the ‘biggest fouling cleans in the country’.
    Pete has recently started using social media to highlight the company’s work, with one video on TikTok titled ‘How we clean aircraft hangars’.
    “With social media, I do wonder if we’ll attract younger people to come into the sector,” Pete said.

RECRUITMENT CONUNDRUM

    Pete said that with a large percentage of people in the industry nearing, or beyond, the retirement age, the industry faces a major challenge.
    Jamie said that anyone that’s got a degree of aptitude and is pretty good at pest control, ends up starting up for themselves.
    “If you’re a one-man band, or you’ve got a couple of people working for you, the decent guys are making a go of it and there are also a lot of journeymen, who go from company to company,” Jamie said.
    Pete continued: “There’s always going to be a market for cheap in and out pest control. Everyone said to us, when we started out ‘you’re two blokes having a go’, but we’re contractors for every major facilities management company in the country. We’re at the point now where we really need to be strategic in managing the business.”
    In August, Integrum Services hired a business manager, but Pete ands Jamie concede it’s difficult to recuit ‘guys on the road’ and they have also had to turn work down.
    “We can’t be in all these places at once,” he said. “Ideally, we’re looking for someone that is trained and can hit the ground running, or someone that is untrained, but willing to learn.
    “We’ve had someone phone up and say, ‘I’m really interested in the job, but basically, I want £40,000 a year minimum’.
    This year, every Integrum Services technician has had a pay rise.
    “It’s cheaper than losing them and then trying to find someone else,” Pete said. “Being finalists at the National Pest Awards will give us more exposure as a company – staff can have a blowout, with a day off the next day.”

Innovative Solutions: TDO Advertising Teams Up with Flock Off to Out-Smart Red-Tailed Hawk

In 2015, TDO Advertising was founded and quickly emerged as one of the fastest-growing outdoor advertising firms in the Toledo region. With an extensive network of over 90 displays strategically positioned in high-traffic areas, their impact is undeniable. Nonetheless, the company faced a recent challenge when Lafe Schneider, the CEO of TDO Outdoor Advertising, encountered a drop in revenue. The cause? The presence of a protected bird species, specifically the Red-Tailed Hawk, which chose to nest on one of their most valuable advertising locations earlier this year.

To address this predicament, Lafe discovered Flock Off and decided to make his first purchase back in March, aiming to resolve this issue once and for all.

Leslie Wescott, the Vice President of Sales at Flock Off, specializing in the Out-of-Home (OOH) industry, conducted the following interview with Lafe Schneider regarding his initial purchase and experience with the Flock Off Solution.

Leslie Wescott, Flock Off VP of Sales – OOH

Leslie Wescott: “When you discovered you had a protected bird species nesting on your structure, what was the process and procedures you had to follow in regards to the Ohio Department of Natural Resources?”

Lafe Schneider: “Red-Tail Hawks are protected under the federal Migratory Bird Treaty Act. Consequently, we were unable to disrupt their habitat, which happened to be located on one of our billboard structures on the catwalk. Removing the hawk or its nest was not an option for us.”

Leslie Wescott: “Did you try alternative bird deterrent solutions prior to Flock Off? If so, were they successful?”

Lafe Scheider: “We reached out to several pest control companies, but they were unable to take any action due to the bird’s federal protection status. Unfortunately, our attempts to find alternative solutions were unsuccessful.”

Leslie Wescott: “How much revenue did you lose on this particular location due to the Red-Tailed Hawk nesting on your structure?”

Lafe Schneider, CEO, TDO Advertising

Lafe Scheider: “We lost over $26,000 in revenue on this specific structure due to the Red-Tailed Hawk. In April of 2022, the client requested a repaint, and when my operations team attempted to install the vinyl, they faced difficulties and could not proceed due to the presence of the hawk, posing safety risks. Unfortunately, we had to cancel the contract until we were able to find a solution to this issue. The board lost revenue for 12 months until we were able to install Flock Off.

Leslie Wescott: “Did you have any concerns or apprehensions about purchasing your first FO unit? If so, what advice would you give other IBO’s facing a similar situation?

Lafe Scheider: “I did not as I was very confident that the Flock Off product would be successful. We found that the hawk moved to a different area immediately. We also installed the unit before the hawk could lay eggs which would cause further delays.”

Leslie Wescott: “Would you recommend Flock Off to anyone in the industry facing similar challenges?

Lafe Scheider: “Absolutely. I will purchase units in the future if we ever come across this unique scenario again!!”

Introducing the Flock Off Solution, a cutting edge technology specifically engineered to safely and effectively deter birds from landing on structures. If you’d like to explore further, feel free to contact Leslie Wescott, VP of Sales- OOH at leslie.wescott@flockoff.com.

Know the Consequences – Migratory Bird Treaty Act

Know the Consequences – Migratory Bird Treaty Act
June 13, 2023 12:05 amViews: 324

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Flock Off has generated quite a bit of interest in the OOH industry with their humane solution to stop birds from landing on structures.

Leslie Wescott is the VP of Sales-OOH for Flock Off and she shares about the Flock Off solution and why operators need to be aware of the Migratory Bird Treaty Act.

Let’s start with a simple question. Why should I be concerned about birds on my structures?

Birds on structures can present multiple challenges for billboard operators. They are known to cause serious damage to the asset in many different ways. They will poke holes in vinyl copy and use vinyl pieces to nest. If the birds find their way into the head-plate, that potentially can turn into a very expensive problem to fix. Their feces are also highly acidic and will cause serious corrosion over time, shortening the life span of the asset greatly. Pest birds will also require recurring maintenance and cleaning costs that add up quickly, as well as create safety hazards and risk for billboard operators and employees.

Billboard operators also need to be very aware of the Migratory Bird Treaty Act when it comes to protected birds. The MBTA is a federal law enacted in 1918 that is designed to protect wildlife and conservation of migratory birds in the U.S.

Why is it important for billboard operators to be aware of the MBTA?

It is a well known fact, birds find billboards and other elevated structures to be extremely attractive nesting and roosting platforms. Failure to abide by the rules and regulations of the MBTA can result in criminal penalties, including fines and imprisonment. Enforcement of the MBTA falls under the jurisdiction of the United States Fish and Wildlife (USFWS), which is responsible for implementing regulations, issuing permits, and investigating violations. In addition to these federal protections, some states may also have regulations in place protecting certain species.

What are the rules and regulations of the MBTA?

Under the MBTA, it is illegal to pursue, hunt, take, capture, kill, possess, sell, purchase, transport, or export migratory birds or their parts, nests, or eggs without appropriate permits. The act covers over 1,000 species of migratory birds, which include the Osprey, Red Tail Hawk, Turkey Vulture, and many others common to be found nesting and roosting on billboards.

You can find the full list here: List of Birds Protected by the Migratory Bird Treaty Act (2020) | FWS.gov

What happens if you have a protected bird nesting on your structure?

The MBTA prohibits the disturbance, destruction, or removal of nests, eggs, or birds protected under the act without the appropriate permits or exemptions.

Appropriate authorities should be contacted, such as the local office of the United States Fish and Wildlife Service (USFWS), or state wildlife agencies, to report the presence of the protected bird nest. They can provide guidance and help assess the situation on how to proceed in compliance with the MBTA.

In most cases, authorities will advise leaving the nest undisturbed until the birds have completed their nesting cycle. This is known to greatly affect any planned maintenance or construction in order to avoid interfering with the nesting birds during these critical stages.

How can billboard operators avoid losing revenue due to birds on our structures?

They can take preventative measures by implementing an effective bird deterrent solution that can humanely prevent birds from landing and nesting on their structures.

The Outdoor community has recently partnered with Flock Off, a new technology that is designed and proven to stop birds from being able to land on structures, creating a billboard specific solution. To learn more about this solution, reach out to Leslie Wescott, VP Of Sales- OOH at leslie.wescott@flockoff.com. You can also visit our website at www.FlockOff.com.

Adams Outdoors Speaks on Recapturing Lost Revenue by Utilizing Flock Off

Flock Off Yet Again Offers a Valued Partner Desired Outcomes to their Bird Control Challenges

NORFOLK, VA, April 07, 2023 /24-7PressRelease/ — As the spring returns, and the birds with it, all of us in the OOH world are also focused on the potential damages and slow downs that the returning birds can cause for our bottom line. At this time of year, we make extra time to connect with our customers on their issues and successes, so that we can continue to improve our solution and service, helping alleviate the stress on their budget & timelines.

We caught up with one of the operations manager at Adams outdoor, Jessie Anderson, who is utilizing Flock Off to address the returning birds, and he had this to say,

“The Flock Off solution effectively and humanely solved the challenges we were facing with a protected bird species, specifically, the Osprey. Every year this Osprey would come back to this billboard location where it would nest and lay eggs.”

This being a yearly occurrence for Adams Outdoor, they were looking for a solution to their recurring problem and reached out to their distributor for help. “We tried an array of bird deterrent solutions prior to Flock Off, including; spikes, nets, fake owls, etc. These were unsuccessful in deterring the Osprey as the bird would quickly find ways to adapt.” – Jessie Anderson

We know that those of you in the OOH space can relate to the problem that they are facing and have seen the same issue, birds find a way to adapt to these other solutions on the market. Trying to find a solution that not only works, but is not able to be learned, or adapted to, was what they were doing. Flock Off was installed and the last comment from Adams Outdoors Jessie Anderson speaks to what the OOH community has been seeking.

“We have not had to worry about any lost revenue on this location since Flock Off was installed and are very pleased with the results.” – Jessie Anderson, Operations Manager, Adams Outdoor

Taking care of your assets is the foundation for revenue recapture, asset preservation, humane brand practices, and a solution to that problem we all face. How do we move the birds without breaking budgets, the law, or our brand identity?

About Adams Outdoor:

Founded in 1983, Adams Outdoor is the 4th largest privately held out of home advertising operator in the United States. Our portfolio of 10,000+ displays consist of static bulletins, static posters, junior posters and digitals located in 15 markets across the Midwest, Northeast and Southeast. By thinking big, we are able to help our clients reach their audience and drive results where it matters most.

It’s through our core values of Tenacity, Accountability, Innovation, and Integrity that we strive to do what’s best for our clients, partners, and team members.

We are proud to be a leader in the outdoor space and are committed to growing the industry through meaningful relationships, original thinking, and the relentless pursuit of authenticity.
http://www.adamsoutdoor.com

About Flock Off:

Flock Off provides cost-effective solutions to the most challenging bird problems by using low powered, aesthetically pleasing, and humane solutions. Our proprietary technology offers the value and results that our clients seek and expect but haven’t yet been able to find.
www.flockoff.com

Flock Off Granted Observer Membership with BPCA, Delivering High-Quality Bird Control Products and Services

Tucson, AZ – Flock Off, a leading provider of bird control products and services, is pleased to announce it has been granted Observer membership with the British Pest Control Association (BPCA).

The BPCA is a professional trade association that represents over 800 pest management businesses in the United Kingdom. As a member, Flock Off is committed to providing high-quality bird control products and services to its customers, while adhering to the highest standards of professionalism, ethics, and safety.

“We are delighted to become a member of the BPCA, which is the leading authority for pest control in the UK,” said Sara Larson, Vice President of European Sales with Flock Off. “Membership with the BPCA demonstrates our commitment to providing the best bird control solutions to our customers, while keeping to the highest standards of professionalism and care.”

As a member of the BPCA, Flock Off will have access to a range of resources, including training and certification programs, industry research and trends, and networking opportunities with other pest control professionals. This will allow the company to stay up-to-date with the latest developments in pest control and provide the most effective solutions to its customers.

With its membership in the BPCA, Flock Off is poised to continue its growth and success as a leading provider of bird control products and services in the UK. Customers can trust they will receive the best possible solution for their bird control needs from a company that is committed to excellence and safety.

TMB E88: John Smalley: Discusses the Flock Off System – Revolution in Bird Abatement TMB E88: John Smalley: Analizando el sistema Flock Off - Revolución en el control de Aves

por Mark Bishop

¿Qué rayos es el control de aves?
¿Usted se da cuenta de cuánto daño hacen las aves a la propiedad y maquinaria doméstica y comercial si sus excrementos caen en los lugares equivocados? ¡Piense en eso! El sistema Flock Off: Revolución en el control de Aves

iHeart Radio

About ~ John Smalley – Founder/ CEO FlockOff = Acerca de ~ John Smalley -Fundador/CEO Flock Off

Nacido y criado en San. Luis Missouri, se ha formado en la Universidad Estatal del Sureste de Missouri y Universidad de Amsterdam. 

John trabajó en Corporate America durante más de 15 años, principalmente en atención médica y administración de la fuerza laboral, y se dio cuenta de que lo que quería hacer era poseer y comenzar un negocio.

Él rápidamente subió en jerarquía a través de un talento para la gestión de cambio/giro radical y desarrollo de territorio. 

Fue durante esta temporada de su vida profesional que llegaría a Tucson, el lugar que él y su familia han llamado hogar durante más de una década. 

Sin embargo, John sintió un llamado al espíritu empresarial, y ese llamado pasó por varias iteraciones: primero en consultoría, luego en un segmento adyacente del sector de la salud, hasta que se aventuró en un sector que culminó en su sociedad actual en que él y sus socios son parte. Sector tremendamente mal incomprendido, pero listo para la innovación: el control de plagas. 

Buscando desafiar el enfoque existente de grandes áreas de servicio como el uso intensivo de productos químicos y venenos, y planes de servicio estandarizados, John y sus socios creen que existe una forma mejor - y más inteligente - de servir a sus clientes a través de relaciones hiperlocales, con un fuerte énfasis en la análisis de datos, así como la tecnología y planes de tratamiento individualizados y respetuosos con el medio ambiente. 7 Se dedicó su tiempo completo a una serie de emprendimientos. 

Se dedicó su tiempo completo a una serie de emprendimientos. 

Actualmente posee 7 empresas con el plan de tener 15 hasta 2026.  

La prioridad comercial es crear empleos y comercio en Tucson y Arizona.  

Actualmente es socio gerente de Pest Friends y Flock Off. El objetivo es modernizar la industria de control de plagas a través de la innovación, la tecnología y la agregación de información.   

Pest Friends fue fundada por cuatro amigos (Scott Nolen, Wyatt Chambers, Daryl Ross y John Smalley). 

Tenemos más de 35 años de experiencia en control de plagas, más de 75 años en gestión y liderazgo, y hemos creado y desarrollado más de 20 empresas entre los cuatro miembros). 

Su principal prioridad comercial es crear empleos y comercio en Tucson y Arizona.  

John movió otro concepto ingenioso. ¡Una revolución científica en el control de aves!

¿Qué es? El sistema Flock Off

¿El qué? 

El sistema Flock Off es una solución revolucionaria y sostenible, de alta tecnología para evitar que las aves se posen en las estructuras DE FORMA INMEDIATA Y PERMANENTE.

18 Flock Off puede ayudar a eliminar los costos, los riesgos, los peligros para la salud y los daños causados por las aves, ¡DE UNA VEZ POR TODAS!

El sistema Flock Off es la mejor solución para sus necesidades de exclusión de aves. Es capaz de reducir hasta 100% de las molestias provocadas por las aves.

No utiliza productos químicos, venenos ni trampas, lo que lo hace Amigable con el Medio Ambiente. Se puede utilizar para edificios comerciales, casas, industrias, vallas publicitarias y más.

CÓMO FUNCIONA – Electromagnetismo

Las aves migratorias y territoriales utilizan un sistema GPS interno conectado a una producción de proteínas en sus ojos que les permite "ver" direccionalmente a través de las líneas latitudinales y longitudinales de la tierra.

Flock Off afecta este proceso, creando un "campo de fuerza" electromagnético alrededor de cualquier estructura que hace con que las aves simplemente les resulte imposible aterrizar.

Siendo invisible para los humanos, esta barrera aparece para las aves como "fuegos artificiales" EN/ALREDEDOR de la superficie de su zona de aterrizaje. NO ATERRIZARÁN y se desviarán a otro lugar, PARA SIEMPRE.

Flock Off utiliza pulsos electromagnéticos para disuadir a las aves de las estructuras

De www.pctonline.com

El sistema Flock Off crea un pulso electromagnético sintonizado invisible que evita que las aves se posen.

TUCSON, Arizona. – El sistema Flock Off crea un pulso electromagnético sintonizado e invisible que evita que las aves se posen. El sistema hace que las aves se trasladen de forma natural y voluntaria. 

Las aves migratorias y territoriales utilizan un sistema GPS interno conectado a una producción de proteínas en sus ojos que les permite "ver" direccionalmente a través de las líneas latitudinales y longitudinales de la tierra. El fabricante informa que Flock Off afecta este proceso, creando un "campo de fuerza" electromagnético alrededor de las estructuras que hace imposible que las aves aterricen. 

Flock Off fue creado y desarrollado por un físico cuántico junto con expertos en ornitología y entomología. Flock Off se puede utilizar para edificios comerciales, residencias, industrias, vallas publicitarias y más, y protegerá hasta 150 metros lineales de estructura, informa Flock Off. Obtenga más información en www.flockoff.com.

La revista Billboard Insider

Una solución para las aves en las vallas publicitarias

Compañía: Flock Off

Mercados: Nacionales.

Dirección: Tucson, Arizona

electrónico: Mike.Bernal@FlockOff.com

Teléfono: 520-990-0780

Mike, ¿cuál es la historia de la empresa?

Flock Off es el proveedor exclusivo de una nueva tecnología que remueve permanentemente las aves de las vallas publicitarias. La compañía fue fundada en Tucson AZ en 2020.

¿Cómo te envolviste con la publicidad fuera de casa?

A través de conexiones regionales con Clear Channel Outdoor, implementamos instalaciones exitosas (personalizadas para vallas publicitarias a través de una fácil remoción e instalación, para hacer frente a los paneles en constante cambio) en vallas publicitarias en Arizona y Nevada y estamos expandiendonos geográficamente e direccionando a proveedores adicionales de vallas publicitarias a cada día.

¿Cómo funciona su tecnología?

Nuestra tecnología afecta la fisiología migratoria de las aves. Hace que las aves se REUBIQUEN lejos de las vallas publicitarias y otras estructuras. No les hacemos ningún daño y el sistema es casi invisible para los humanos, por lo que no requiere soluciones arcaicas como pinchos, redes, sonidos u otros. Hemos visto una mejora de 100% en nuestras vallas publicitarias hasta la fecha. ¡Esto es GENIAL!

¿Ofrecen servicios a nivel nacional?

Si

Usted puede ver un video sobre la instalación del equipo en una valla publicitaria de Tuscon a continuación.

¿Pueden las empresas de vallas publicitarias finalmente decirles a las aves adiós?

Hay una nueva tecnología que está conquistando la industria OOH…

Hace poco me preguntaron si había oído hablar de Flock Off... después de risa sarcástica, me di cuenta de que era una pregunta seria. Flock Off es una empresa que recientemente ha combinado la ciencia recientemente descubierta con su tecnología patentada para evitar que las aves se posen en cualquier área protegida por su tecnología de manera segura y humana. Vea a continuación los aspectos más destacados de mi entrevista con su director ejecutivo, John Smalley.

William: Primeramente, ¿Cómo decidiste el nombre Flock Off?

John: Honestamente, sabíamos que teníamos la oportunidad de cambiar realmente la forma en que se trataba a las aves mediante la combinación de ciencia y tecnología. El nivel de frustración que estábamos viendo de varias industrias en las soluciones existentes era locamente alto! El nombre surgió mientras estaba en un baby shower con un grupo de amigos con los que fui a la universidad, mientras les contaba lo que hice y cuántos problemas estaban causando los pájaros. Por una cuestión de mantenerlo con estilo, lo dejaré ahí…. Puedo decirle que mucha gente de marketing me dijo que era demasiado arriesgado, pero cuando intenta desafiar la forma en que se han hecho las cosas durante 75 años, creo que puede darse el lujo de tener eso como parte de su estrategia.

William: ¿Qué tan importante es la parte humana?

John: Para nosotros es muy importante. La Universidad de Arizona realizó recientemente un estudio de eficacia de la tecnología. No solo demostraron que es extremadamente eficaz, sino que demostraron que no daña a los humanos, ni a las aves. Nuestra misión es liderar el mundo en control innovador de plagas. Las aves son un problema importante para las empresas, la salud de la población y los empleados que trabajan a su alrededor. Los días de atrapar, usar veneno, pinchos, redes u otros métodos están desactualizados debido a nuestros avances con la ciencia y la tecnología. Una encuesta reciente mostró que el 75% de los consumidores responsabilizaría a una marca si tuviera acceso a opciones más respetuosas con el medio ambiente pero que no las usara. Nuestro objetivo es trabajar con todas las empresas que se preocupan por estas cosas y ayudarlas a resolver sus problemas para siempre.

William: ¿Cómo decidiste enfocarte en Valla Publicitarias?

John: Fue con poco de suerte honestamente. La tecnología fue creada originalmente para instalaciones deportivas, hospitales y clientes tradicionales de control de plagas. Nos encontramos con un escenario en el que uno de los principales actores de la industria de las vallas publicitarias simplemente nos dijo que las soluciones existentes no estaban funcionando y nos preguntó si podíamos hacer una prueba para las vallas publicitarias. Pusimos a nuestros ingenieros en eso y unos 90 días después habíamos creado un solución para vallas publicitarias tradicionales y digitales. Después de eso, hemos conseguido muchos de nuestros clientes principales y, mientras hablamos hoy, la industria de las vallas publicitarias se está convirtiendo en nuestro principal cliente. Nos encanta porque estamos resolviendo problemas costosos y continuos para ellos mientras los ayudamos a crear una mejor marca para ellos mismos.

William: ¿Cómo pueden los lectores de OOH Today saber más sobre Flock Off?

John: Pueden visitar el sitio web www.flockoff.com. Pueden comunicarse con nuestro director de ventas Mike Bernal, Mike.Bernal@flockoff.com o llamarnos al 855.376.6375. También pueden contactarnos y ver videos en LinkedIn y YouTube.

Kerry Yoakum entrevista a Flock Off

Por Kerry Yoakum, Vicepresidente de Asuntos Gubernamentales, OAAA

La OAAA lleva a cabo regularmente preguntas y respuestas sobre liderazgo intelectual sobre temas interesantes de la industria. Hoy, me gustaría destacar a uno de los miembros más nuevos de OAAA, Flock Off, que puede ayudar con un antiguo problema de la industria, los pájaros que se posan en sus vallas publicitarias. Le pregunté las siguientes cinco preguntas a Mike Bernal, director de ventas de Flock Off.

Cuéntanos sobre la tecnología de Flock Off y cómo funciona.

El sistema Flock Off utiliza la ciencia recientemente descubierta para afectar la fisiología de las aves, impidiendo que el ave pueda juzgar la distancia y la velocidad mientras está dentro del alcance del sistema. El funcionamiento es muy simple, cuando las aves se encuentran con el sistema Flock Off, donde sea que esté instalado, su GPS natural se interrumpe y NO PUEDEN "ver" dónde aterrizar o qué tan rápido van. Crea lo que describimos como *"BirdiGo" los humanos lo llaman vértigo.

Mismo siendo más efectivo que CUALQUIER OTRA COSA que se haya usado para combatir las molestas aves, Flock Off es inofensivo para ellas, seguro para los humanos, silencioso, sin olor, casi invisible y NO afectará a otros equipos electrónicos. Protege la longevidad de los activos, aumenta la seguridad de los trabajadores, evita a los clientes molestos y reduce los costos y riesgos en todos los ámbitos. Vea los videos en nuestra página de YouTube, en nuestro sitio web o síganos en LinkedIn.

¿Cómo ha sido tu experiencia en la comunidad OOH?

La comunidad OOH ha sido genial. Hemos establecido relaciones de trabajo con 3 GRANDES empresas de Vallas Publicitarias y muchos IBOs en un corto período de tiempo. Estamos muy emocionados de habernos hecho sociedad con Media Resources Inc. en la distribución en los EUA y Canadá, y hemos integrado la tecnología con Smart Link. Estamos muy contentos con la forma en que nuestro producto fue recibido

Por qué Flock Off es diferente de lo que existe actualmente?

Somos propietarios de una tecnología que fue creada por científicos e ingenieros, a partir de nuevos descubrimientos científicos sobre cómo viajan las aves; estamos interrumpiendo temporalmente la capacidad de navegación del ave. A los pájaros les tomó miles de años desarrollar esa habilidad y nunca se acostumbraron a nuestra tecnología. Otras soluciones minimizan el problema temporalmente, pero eventualmente el pájaro se acostumbra. Eso no pasa con Flock Off y esa retroalimentación ha sido confirmada por un estudio de eficacia realizado por la Universidad de Arizona, uno de los mejores programas de entomología del mundo. ¡El sistema funciona inmediatamente y podemos probarlo!

¿Con qué tipos de pájaros has tenido éxito?

Flock Off ha sido efectivo en TODAS las aves hasta ahora. Dado que todas ellas utilizan la misma anatomía para ir de un lugar a otro, siendo así todas se ven afectadas de manera similar cuando se encuentran con el sistema. OUTFRONT nos brindó una gran oportunidad de instalar nuestro sistema poniendo en muchas vallas publicitarias, en ambientes de clima variado, para tratar con una multitud de especies diferentes. Flock Off ha repelido con éxito a la paloma, la gaviota, el halcón, el águila pescadora, el estornino, la tórtola, el pájaro carpintero y el buitre, eso son algunos. Estamos seguros de instalar muchas estructuras en Australia contra la cacatúa. ¡No hemos conocido a un pájaro que no podamos convencerlo para reubicarse!

¿Dónde está su instalación actualmente y cómo la gente aprende más sobre esto?

Estamos en todo el mundo. Durante los últimos 3 meses, instalamos Flock Off en muchos lugares en Las Vegas - NV, Phoenix - AZ, Tucson - AZ, Albuquerque - NM, El Paso - TX, Baltimore - MD, Atlantic City - NJ, Times Square - NY, Minneapolis - MN, St. Louis - MO, Kansas City - MO y Fargo - ND, ¡con próximas instalaciones también en UT, CO, IN y OH! También tenemos instalaciones de Flock Off en Canadá.

Puede obtener más informaciónes haciendo clic aquí, enviando un correo electrónico a Flock Off a customercare@flockoff.com o llamándonos al 855-845-9473.

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